IC_P: Build and Engage a Following on Instagram

Unlock the potential of Instagram to build your brand’s credibility and reach new customers. In this workshop, you'll learn effective strategies to engage your current audience and grow your following, all while making the process enjoyable. Perfect for creative entrepreneurs and small business owners looking to enhance their social media presence. Suitable for ages 18+.

Note: It is highly recommended that participants have an existing Instagram account prior to attending the workshop.

Business of Making Series: This series is designed for makers, artists, and creative entrepreneurs who are interested in taking the first steps to building a business. This season kicks off with seven workshops led by practicing artist and small business owner, Lee Sowell of Lee Strawberry.

Tuesdays 7-9pm

August 4th - Time and Project Management for Artists

August 11th - Intro to Digital Art with Procreate

August 18th - Design Business Cards and Advertisements on Canva

August 25th - Setting up and Online Store

September 1 - Build and Engage a Following on Instagram

September 8 - Showcasing Your Work Online

September 15 - Selling at Conventions, Artist Alleys, and Fairs

Meet the Instructor: Lee, owner of Lee Strawberry, LLC, is a northern VA based artist who has had multiple years experience running a creative business. They have used a diverse set of avenues - online content creation, selling at conventions, and working with clients, to find creativity and enjoyment both as an artist and entrepreneur.